MARKETING MANAGEMENT

Designed to provide students with an understanding of the fundamental marketing concepts and their application by business and non-business organizations. The goal is to expose students to these concepts as they are used in a wide variety of settings, including consumer goods firms, manufacturing and service industries, and small and large businesses. The course gives an overview of marketing strategy issues, elements of a market (company, customers, and competition), as well as the fundamental elements of the marketing mix (product, price, placement/distribution, and promotion).

• W 4:10 p.m.-6:40 p.m.
• Instructor: Jenny M Fernandez
  Info
• 3 points

LEADERSHIP IN ORGANIZATION

Initially, the emphasis is on understanding the challenges confronting leaders and developing skills to effectively deal with these obstacles. Beyond intelligence and technical know-how, what separates effective leaders from other team members is a set of social skills (e.g. impression management, self-awareness). This course identifies these critical leadership skills and provides ideas and tools for improving them. Then, the course considers how social intelligence skills fit the needs of managers at different stages of their careers. In early stages, managers need to achieve a good person-job fit, find mentors, and build an effective social network. At the mid-career stage, managers need to lead an effective unit with increasing complexity and responsibilities. Finally, the course examines challenges managers face at later career stages as they become partners, CFOs, CEOs, etc.

• W 1:10 p.m.-4 p.m.
• Instructor: Rachel I McDonald
  h-index: 12 Info
• 3 points

Financial Accounting

The purpose of this course is to provide a comprehensive introduction to accounting. It is designed to provide managerially oriented users of accounting products with the foundations of accounting concepts, the underlying mechanics, and the overall perspective required to become intelligent users of accounting information. The course will focus on the typical financial statements (e.g., balance sheets, income statements, and cash flow statements) along with the environment in which they are produced and used. The overarching perspective is that accounting reports provide information that is useful for various purposes.
The course design emphasizes that the information content of accounting reports is jointly determined by the accounting methods used to generate the reports and the environment in which the reports are produced and used. Thus, the course integrates the study of accounting methods and the study of the accounting environment. Accounting concerns, in turn, vary with market opportunities, instruments, and organizational arrangements at hand.
The course is organized into two interrelated modules. First, we review accounting-related institutional details, the nature of financial reports, audits, and disclosure. This includes the examination of the three main financial statements the nature of accrual measurement, and the information perspective that is central to the course. Second, we explore accounting methods in detail, focusing on revenue recognition, assets, liabilities, and equity. We explicitly consider accounting issues related to global organizations.
Throughout the course, we apply these concepts to real-world contexts, with attention to ethics, data integrity, financial statement analysis, valuation, and regulatory frameworks. In addition, we integrate contemporary topics such as the impact of climate change and ESG (environmental, social, and governance) considerations on financial reporting. Selected current events and emerging trends in ESG reporting are discussed in relation to the accounting frameworks and principles covered in class.
Finally, we explore the role of artificial intelligence—particularly large language models (LLMs)—in financial analysis. The course introduces how AI tools can assist in interpreting financial statements, while emphasizing the importance of human judgment and expertise in ensuring responsible and effective use of AI technologies.

For Mendelson Students Only.

• R 1:10 p.m.-3:40 p.m.
• Instructor: Jonathan Glover
  h-index: 28 Info
• 3 points

Corporate Finance and Valuation

Corporate Finance & Valua

This course introduces the fundamental principles of corporate finance and their application to real-world business decisions. Students will examine how companies determine value, measure risk, and make financing choices, while developing the tools to analyze corporate investments and capital structures.

Intellectual Goals and Rationale
The course addresses core questions that drive business decision-making:


How do we determine what a company or investment opportunity is worth?

How do we value financial securities in an uncertain world?

What is risk? How do we measure it, and how does it affect the cost of capital?

What is the appropriate balance between debt and equity?


Course Content and Learning Approach
Through a combination of theoretical frameworks, case discussions, and Excel-based financial modeling, students will build the ability to analyze complex financial scenarios. Lectures provide the foundations of valuation and financing, while case work applies these tools to real business challenges.

Why This Course Matters
Valuation, investment evaluation, and financing decisions are central to careers in finance, consulting, entrepreneurship, and management. The skills gained—financial modeling, risk assessment, and valuation analysis—are directly relevant to roles in investment banking, private equity, corporate development, consulting, and executive leadership.

Who Should Take This Course
This introductory finance course is open to students from all academic backgrounds who seek to strengthen their financial literacy and analytical capabilities. It is particularly valuable for:


Students considering careers in finance, consulting, or general management

Entrepreneurs who need to understand funding and valuation

Students in other fields interested in how businesses create and measure value

Those planning to pursue graduate business education


Prerequisites


Economics:
 ECON UN1105 Principles of Economics

Statistics (one of the following):


STAT UN1001 Intro to Statistical Reasoning

STAT UN1101 Introduction to Statistics

STAT UN1201 Calc-Based Introduction to Statistics

PSYC UN1610 Introductory Statistics for Behavioral Science




Cours

• TR 11:40 a.m.-12:55 p.m.
• Instructor: Haran Segram
  Info
• 3 points

Capital Markets & Investments

This course provides students with a rigorous foundation in capital markets and investments, emphasizing asset valuation from an applied perspective. It covers valuation techniques for financial securities essential to portfolio management and risk management applications. Key topics include arbitrage, the term structure of interest rates, portfolio theory, diversification, equilibrium asset pricing models such as the CAPM, market efficiency and inefficiencies, performance evaluation, analysis of common pooled investment vehicles, behavioral finance, and tax aware investment strategies. Through interactive activities, case studies, and simulations utilizing real world market data, students will acquire analytical skills and foundational knowledge required for advanced finance courses and practical roles within the investment industry.

• TR 4:10 p.m.-5:25 p.m.
• Instructor: Harry Mamaysky
  h-index: 15 Info
• 3 points